Strategic ads can amplify your book launch, but most authors waste money on the wrong targeting or poorly designed creatives. Evans Cutchmore sets up ad campaigns that are data-driven, professional, and designed to convert.

Lite Package – $750

For authors testing ads with a modest budget.

• Setup of 1 ad platform (Amazon or Facebook/Instagram)

• 2–3 ad creatives (graphics + copywriting)

• Audience targeting setup

• Campaign walkthrough so you can manage moving forward

Standard Package – $1,200

Best for authors who want to leverage both retail + social ads.

• Setup of 2 ad platforms (Amazon + Facebook/Instagram)

• 5 ad creatives (static + carousel/video)

• Audience segmentation (retargeting + lookalikes where applicable)

• Conversion tracking setup

• 30-minute training call to review strategy + performance tips

Premium Package – $2,000

For ambitious authors ready to scale their ad spend with confidence.

• Everything in Standard Package

• Setup across 3 platforms (Amazon, Facebook/Instagram, TikTok Ads)

• 8+ ad creatives with tailored messaging for each audience

• Advanced targeting + split testing

• 4-week monitoring + optimization check-ins

• Priority support

Ads done right can expand your reach, build your audience, and boost book sales. Done wrong, they waste time and money. With Evans Cutchmore, you launch campaigns that are optimized from day one.

Ad spend not included. Monthly ad management available as a separate add-on.